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1Chapter 5 Chapter 5 conceptualization , conceptualization , Operationalization, and Operationalization, and MeasurementMeasurementChapter OutlineChapter Outline Measuring anything that existsMeasuring anything that exists Conceptions, concepts, and realityConceptions, concepts, and reality Conceptions as constructsConceptions as constructs ConceptualizationConceptualization Indicators and dimensionsIndicators and dimensions The interchangeability of indicatorsThe interchangeability of indicators Real, nominal, and operational definitionsReal, nominal, and operational definitions Creating conceptual orderCreating conceptual order Definitions in descriptive and explanatory studiesDefinitions in descriptive and explanatory studies Operationalization choicesOperationalization choices Range of variationRange of variation Variation between the extremesVariation between the extremes A note o

Split-half method - make more than one measurement of a social concept (prejudice). Use established measures. Check reliability of research-workers. General validity The extent to which a procedure measures what it is intended to measure Tension between reliability and validity It’s trade-off relationship. Usually if a measurement has high

  Measurement, Trade, Conceptualization

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1 Chapter 5 Conceptualization, Operationalization, and Measurement Chapter Outline Measuring anything that exists Conceptions, concepts, and reality Conceptions as constructs Conceptualization Indicators and dimensions The interchangeability of indicators Real, nominal, and operational definitions Creating conceptual order Definitions in descriptive and explanatory studies

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