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Analysis of Toyota Motor Corporation

Analysis of Toyota Motor Corporation By: Thembani Nkomo This paper will explore the external and internal environment of Toyota Motor Corporation , and suggest recommendations to sustain its competitive advantage. Analysis of Toyota Motor Corporation by Thembani Nkomo ANALYISIS OF Toyota Motor Corporation TABLE OF CONTENTS 1 COMPANY OVERVIEW 2 EXTERNAL ENVIRONMENT OF THE AUTOMOTIVE INDUSTRY Industry Overview and Analysis Industry Life Cycle Industry Demand Determinants Porter s Five Forces Industry Cost Structure Benchmark Industry Competitive Landscape Major Competitors Key Success Factors in Industry 3 INTERNAL ENVIRONMENT OF Toyota Core Competencies Distinct Competency SWOT Analysis BCG Matrix.

Analysis of Toyota Motor Corporation by Thembani Nkomo 2.4. Porter’s Five Forces of the Automotive Industry Threat of New Entry (Weak): Large amount of capital required High retaliation possible from existing companies, if new entrants would bring innovative products and ideas to the industry Few legal barriers protect existing companies from new entrants

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