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Appendix A: Questionnaire Survey

Appendix Questionnaires and Results i Appendix A: Questionnaire Survey This Questionnaire is part of the PhD design Research, Department of design , Brunel University. ---------------------------------------- ---------------------------------------- -------------------------------------- Section 1 General Question 1. Age: 16-20 years old 21-25 years old 26-30 years old 31-35 years old Over 35 2. Occupation: .. (Please specify your subject area, design management, fashion design , product design , etc.) 3. Personality: (Please choose only one box.) Fashion-conscious Sporty/Health-concerned High tech Businessman Fun/Adventurous Practical/Price-concerned Diva/Clubber 4. Role model or favourite celebrity: .. (Please name your most favourite celebrity, top athlete, politician, or public person.) 5. The reason you choose this person as your role model: (Please choose only one box.)

Wilcoxon Signed Ranks Test Ranks 39 a 29.73 1159.50 16 b 23.78 380.50 15 c 70 Negative Ranks Positive Ranks Ties Total Sportswear criteria - Fashion criteria N Mean Rank Sum of Ranks a. Sportswear criteria < Fashion criteria b. Sportswear criteria > Fashion criteria

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