Transcription of APR Study Guide - Online2Learn
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APR Study Guide - Online2Learn
APR Study Guide 2017 UNIVERSAL ACCREDITATION BOARD PAGE 1 Study Guide for the Examination for Accreditation in Public Relations A Preparation Tool for Candidates 2017 Universal Accreditation Board Functioning as part of the Public Relations Society of America Fourth Edition APR Study Guide 2017 UNIVERSAL ACCREDITATION BOARD PAGE 2 Acknowledgments The Universal Accreditation Board (UAB) has developed this Study Guide to help candidates prepare for the Examination for Accreditation in Public Relations. The Examination tests broad business and communication knowledge, strategic perspective and sound professional judgment. Successful completion of the Examination, therefore, demonstrates significant knowledge of ethical public relations as a management function.
APR STUDY GUIDE © 2017 UNIVERSAL ACCREDITATION BOARD PAGE 3 Contents Acknowledgements..... 2
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