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BACHELOR OF COMMERCE (B.COM-I)

BACHELOR OF COMMERCE ( ). COURSE INPUT DETAILS. GROUP-A: PAPER-I BUSINESS COMMUNICATION. OBJECTIVE. The objective of this course is to develop effective business communication skills among the students. COURSE INPUTS. UNIT I Introducing Business Communication: Basic forms of communicating;. Communication models and processes; Effective communication; Theories of communication; Audience analysis. UNIT II Self-Development and Communication Development of positive personal attitude; SWOT analysis; Vote's model of interdependence; Whole communication. UNIT III Corporate Communication: Formal and informal communication networks.

BACHELOR OF COMMERCE (B.COM-I) COURSE INPUT DETAILS GROUP-A: PAPER-I BUSINESS COMMUNICATION OBJECTIVE The objective of this course is to develop effective business communication

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