Transcription of Behavior Change Theories and Techniques
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Changing Public Behavior Behavior Change Theories and Techniques 1 March 2009, updated November 2015 Behavior Change Theories and Techniques Linking environmental management with Behavior Change goals requires an understanding of how to apply Behavior - Change Theories and Techniques . This resource offers an introduction to Behavior Change designed to guide educator planning. Educators can decide what to learn about people, how to select indicators of Change , and how to use audience information to create Change . The ideas included in Behavior Change Theories and Techniques are subtle and complex; they provide an overview of the following topics: I. Changing Behavior One Behavior and one audience at a time II.
contaminated drinking water, what do they believe about the likelihood of spilled pesticides leaching into groundwater, and what are their attitudes about contaminating drinking water with pesticides? Accepted beliefs (norms) about a behavior, and beliefs about how much pressure the
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