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Brain Rules - Introduction - by John Medina

1. INTRODUCTION1go ahead and multiply the number 8,388,628 x 2 in your head. Can you do it in a few seconds? There is a young man who can double that number 24 times in the space of a few seconds. He gets it right every time. There is a boy who can tell you the precise time of day at any moment, even in his sleep. There is a girl who can cor-rectly determine the exact dimensions of an object 20 feet away. There is a child who at age 6 drew such vivid and complex pictures, some people ranked her version of a galloping horse over one drawn by da Vinci. Yet none of these children have an IQ greater than Brain is an amazing thing.

1. INTRODUCTION 3 • We’ll meet a man who can remember everything he reads after seeing the words just once. Most of us do more forgetting than

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