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Building Multiple Revenue Sources - Strengthening …

Building Multiple Revenue SourcesSTRENGTHENING NONPROFITS: A capacity Builder s Resource LibraryTABLE OF CONTENTSINTRODUCTION ..4 OVERVIEW ..5 Revenue Sources ..5 Annual or sustained gifts ..6 Major gifts ..6 Planned gifts ..6 Foundation grants ..6 Cause-related marketing ..6 Corporate giving programs ..7 Earned income activities ..7 Unrelated business income ..7In-kind donations ..7 Supporting organizations ..7 Benefit events ..8 State and local municipalities ..8 Churches and denominations ..8 Federated funds ..8 Online donations ..8 MORE ABOUT ONLINE TOOLS TO ENHANCE FUNDRAISING ..8 Causes on Facebook ..9 Network for Good ..9 AlumniFidelity ..10 FirstGiving ..10 Managing Change when Adopting Web Fundraising Tools ..11 THE Revenue DEVELOPMENT PROCESS ..11 Step 1: Assess Goals for the Future and Current Resource capacity ..11 Step 2: Identify Your Income Strategy.

Building Multiple Revenue Sources STRENGTHENING NONPROFITS: A Capacity Builder’s Resource Library

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