Transcription of BUSINESS INTELLIGENCE: CONCEPTS, COMPONENTS, …
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Journal of Theoretical and Applied Information Technology 2005 - 2009 JATIT. All rights reserved. 60 Vol 9. No 1. (pp 060 - 070) BUSINESS INTELLIGENCE: CONCEPTS, COMPONENTS, TECHNIQUES AND BENEFITS JAYANTHI RANJAN Institute of Management Technology, Ghaziabad, Uttar Pradesh, India Email: ABSTRACT For companies maintaining direct contact with large numbers of customers, however, a growing number channel-oriented applications ( e-commerce support, call center support) create a new data management challenge.
support, online analytical processing, statistical analysis, forecasting, and data mining. The following are the major components that constitute BI. Data Sources . Data sources can be operational databases, historical data, external data for example, from market research companies or from the Internet), or information from the already existing ...
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