Transcription of BUSINESS PERFORMANCE, MEASURING AND EVALUATING
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BUSINESS PERFORMANCE, MEASURING AND EVALUATING
BUSINESS performance , MEASURING AND EVALUATING M ria Mi ankov INTRODUCTION Successful development of the company in today's dynamic and variable world is conditioned by flexible reaction on different requirements. It has become necessary to evaluate BUSINESS performance and try to increase it. Indicators and criteria for MEASURING and EVALUATING BUSINESS performance have passed through progressive development. Traditional indicators of BUSINESS performance meet with criticism, which should be taken into consideration. In contrast to them modern indicators of BUSINESS performance were created which focus on managing the company s value.
Indicators and criteria for measuring and evaluating business performance have passed through progressive development. Traditional indicators of business performance meet with criticism, which should be taken into consideration. In contrast to them modern indicators of business performance were created which focus on managing the company´s value.
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