Transcription of CHAPTER 1: ABOUT GRAPHIC DESIGN - Pearson
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CHAPTER 1: ABOUT GRAPHIC DESIGN - Pearson
2 CHAPTER 1: ABOUT GRAPHIC 210/29/12 9:01 PM CHAPTER OBJECTIVES AFTER READING THIS CHAPTER , YOU SHOULD BE ABLE TO: Sequence the heritage of GRAPHIC DESIGN , beginning with early cave paintings, noting the first use of the term, and continuing through to present times. Summarize the many categories of GRAPHIC DESIGN . Describe what it means to be a GRAPHIC designer. Distinguish art forms and theories that have influenced the development of GRAPHIC DESIGN . Sequence the steps of the DESIGN process, from the first contact with a client to the finished work. Characterize the basic components of a GRAPHIC DESIGN solution. Exercises and Projects Research categories of GRAPHIC DESIGN ; critique GRAPHIC designs; DESIGN a T-shirt using text and image; visually document and present a business through the eyes of a GRAPHIC designer.
Centre Pompidou renovation in Paris, a temporary system of signs was devised. Type was hoisted up, crossed out, and ultimately removed. utility (for use). Whether designing for an individual, a small business, or a large corporation, the designer brings a degree of art, craft, intelligence, and intuition to every project.
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