Transcription of CHAPTER 1: ABOUT GRAPHIC DESIGN - Pearson
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2 CHAPTER 1: ABOUT GRAPHIC 210/29/12 9:01 PM CHAPTER OBJECTIVES AFTER READING THIS CHAPTER , YOU SHOULD BE ABLE TO: Sequence the heritage of GRAPHIC DESIGN , beginning with early cave paintings, noting the first use of the term, and continuing through to present times. Summarize the many categories of GRAPHIC DESIGN . Describe what it means to be a GRAPHIC designer. Distinguish art forms and theories that have influenced the development of GRAPHIC DESIGN . Sequence the steps of the DESIGN process, from the first contact with a client to the finished work.
what to avoid. Another likely purpose may have been to bring good for-tune by symbolically capturing the animals on the wall. Made with only burnt sticks and colored pigments, these beautifully executed designs could have motivated the hunting group and helped it to survive. Fast-forwarding 14,000 years, a stone mosaic from Pompeii was
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