Transcription of CHAPTER 4 RESEARCH DESIGN AND METHOD 4.1 …
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CHAPTER 4 RESEARCH DESIGN AND METHOD 4.1 …
85 CHAPTER 4 RESEARCH DESIGN AND METHOD INTRODUCTION This CHAPTER presents and discusses the RESEARCH methodology adopted. It also describes the RESEARCH DESIGN , RESEARCH process, METHOD of data collection, METHOD of data analysis, and the application of the data analysis. This CHAPTER also addresses the objectives of the study that were achieved through a pilot study followed by the main study, which comprises four (4) phases. RESEARCH DESIGN RESEARCH can be described as a systematic and organized effort to investigate a specific problem to provide a solution (Sekaran; 2000; Burn, 1994). Consequently, its output is to add new knowledge, develop theories as well as gathering evidence to prove generalizations (Sekaran, 2000).
factors in Part 2 were separately set as the requirements or “What’s” in the QFD application. Through qualitative study or focus group discussion, as the data collection method, both requirements were analysed and examined using QFD application in order to determine the strategies to fulfil both requirements.
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