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COMMUNICATION † CRITICAL THINKING † CREATIVITY † …

CRITICAL THINKINGTHE business CASE FOR CRITICAL THINKINGBY ANNE PAUKER KREITZBERG AND CHARLES B. KREITZBERG, day, business people make countless decisions. Some aregood decisions that move the business forward andincrease profit. Others are poor decisions that hurt thebusiness and reduce profit. The big decisions both good and bad often end up on the nightly news. On the down sidewe ve recently seen the subprime mortgage meltdown, the Lehman Brothers bankruptcy, andthe Gulf oil spill. On the up side we ve seen heroic and competent activities like pilot Sully Sullenberger who saved 150 passengers by skillfully landing US Airways Flight 1549 in theHudson River after losing both engines.

CRITICAL THINKING THE BUSINESS CASE FOR CRITICAL THINKING BY ANNE PAUKER KREITZBERG AND CHARLES B. KREITZBERG, Ph.D. Every day, business people make countless decisions. Some are good decisions that move the business forward and increase profit. Others are poor decisions that hurt the business and reduce profit.

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