Transcription of COMMUNICATION STRATEGIES TOOL - United States …
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COMMUNICATION STRATEGIES TOOL - United States …
COMMUNICATION STRATEGIES COMMUNICATION STRATEGIES Description Required Activity COMMUNICATION STRATEGIES are plans for communi- No. cating information related to a specific issue, event, situation, or audience. They serve as the blueprints Making it Work for communicating with the public, stakeholders, or even colleagues. When significant events or issues arise, a communi- cation strategy can help organize the information COMMUNICATION STRATEGIES should: that needs to be communicated, identify concerns that may be raised, and ensure the proper audi- outline the objective/goals of the COMMUNICATION , ences are reached. identify stakeholders, define key messages, Why pinpoint potential COMMUNICATION methods and vehicles for communicating information for a The first step toward developing a COMMUNICATION specific purpose, and strategy is to determine the reason why the com- specify the mechanisms that will be used to munication is necessary and defining the desired obtain feedback on the strategy.
Once your reason for communicating is determined, ... stakeholders about an opportunity to review and comment on the proposed cleanup plan. After identifying the mes- ... and 3) how citizens can maximize their contributions. A workshop handout …
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