Transcription of Culture, Context, and Behavior
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Culture, Context, and Behavior
Culture, context , and BehaviorDavid MatsumotoSan Francisco State UniversityABSTRACTIn this article I propose a model that posits three majorsources of influence on Behavior basic human nature (via universal psy-chological processes), culture (via social roles), and personality (via indi-vidual role identities) and argue that individual behaviors are theproducts of the interaction between the three. I discuss how cultureemerges from the interaction of basic human nature and the ecologicalcontexts in which groups exist, and how social roles are determined byculture-specific psychological meanings attributed to situational model further suggests that situational context moderates the relativecontributions of the three sources in influencing Behavior . I provide ex-amples of apparent contradictory findings in the study of emotion thatcan be explained by the model the widespread acceptance of the idea that context exertspowerful influences on Behavior , psychology has yet to develop ad-equate models to explain how this influence occurs and especiallywhy Behavior is influenced in some contexts but not others.
Culture, Context, and Behavior David Matsumoto San Francisco State University ABSTRACT In this article I propose a model that posits three major
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