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E-Commerce: E-Commerce Fundamentals

2 E-Commerce : E-Commerce Fundamentals Title: E-Commerce : E-Commerce Fundamentals Course material - knowledge required - for certification Copyright 2018 eMarketing Institute Web: Contact us eMarketing Institute c/o Web Media ApS Tove Ma s Vej 7, DK-2500 Valby, Copenhagen Denmark VAT ID: DK 3531871301 Email: 3 1. Introduction .. 10 Buyers and sellers .. 10 E-Commerce .. 11 E-Commerce statistics .. 12 2. What Is E-Commerce ? .. 16 What is E-Commerce ? .. 16 The history of E-Commerce .. 18 How to get started? .. 19 3. Creating a Business Plan .. 22 What is a business plan? .. 22 Essentials .. 23 Business name .. 23 Your website .. 24 Logo .. 25 Product information .. 26 Product to sell .. 26 Place to sell.

3 1. Introduction ..... 10 Buyers and sellers ..... 10

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