Transcription of EDUCATIONAL RESEARCH - Pearson
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EDUCATIONAL RESEARCH - Pearson
121/12/17 5:33 221/12/17 5:33 PMEDUCATIONALRESEARCHPLANNING, CONDUCTING, AND EVALUATING QUANTITATIVE AND QUALITATIVE RESEARCHSIXTH EDITIONJOHN W. CRESWELLU niversity of MichiganTIMOTHY C. GUETTERMANU niversity of MichiganNew York, 321/12/17 5:34 PMDirector and Portfolio Manager: Kevin M. DavisContent Producer: Janelle RogersSr. Development Editor: Carolyn SchweitzerMedia Producer: Lauren CarlsonPortfolio Management Assistant: Casey CoriellExecutive Field Marketing Manager: Krista ClarkExecutive Product Marketing Manager: Christopher BarryProcurement Specialist: Carol MelvilleFull Service Project Management: Katie Ostler, Cenveo Publisher ServicesCover Designer: Cenveo Publisher ServicesCover Image: philsajonesen/Getty ImagesComposition: Cenveo Publisher ServicesPrinter/Binder: Willard, LSC CommunicationsCover Printer: Phoenix Color/HagerstownText Font: 10/12 ITC Gar
6. Reporting and evaluating the research Looking at the process simultaneously from both quantitative and qualitative perspectives helps students understand what choices a researcher has available and what meaning exists for a particular choice. After this discussion, in Part 3, students will learn the procedures for conducting spe-
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