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Effective Communication - Reading Material

1 Training Program on Effective Communication Reading Material National Institute of Agricultural Extension Management (An Organization of the Ministry of Agriculture, Govt. of India) Rajendranagar, Hyderabad 500 030, Andhra Pradesh, India 2 CONTENTS Subject Pg. No. 1. Communication importance, process and elements 01-05 2. Organizational Communication 06-10 3. Verbal Communication 11 4. Written Communication 12 5. Nonverbal Communication 13-17 6. Communication Styles 18-19 7. Feedback in Communication 20-25 8. Listening in Communication 26-31 9. Assertive Communication 32-33 10. Persuasion Skills 34-38 11. Presentation skills 39-48 12.

The two-way communication process involves the transmission of a message from a sender to a receiver and back. Communication may take place through speech, hand signals, or other form. All communication involves eight steps, regardless of the form used. Encoding the message Developing an idea Transmitting the message Reception of the message

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