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Effectiveness of Social Media as a tool of communication ...
International Journal of Scientific and Research Publications, Volume 2, Issue 5, May 2012 1 ISSN 2250-3153 Effectiveness of Social Media as a tool of communication and its potential for technology enabled connections: A micro-level study Trisha Dowerah Baruah Department of Mass communication Krishna Kanta Handiqui State Open University, Dispur, Guwahati-781006, Assam, India Abstract- With the world in the midst of a Social Media revolution, it is more than obvious that Social Media like Facebook, twitter, orkut, MySpace, Skype etc., are used extensively for the purpose of communication . One of the most important advantages of the use of Social Media is the online sharing of knowledge and information among the different groups of people.
sharing of knowledge and information among the different groups of people. This online sharing of information also ... social media types in their Business Horizons article published in 2010. According to Kaplan and Haenlein there are six different types of social media: collaborative projects (e.g. …
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