Transcription of Enterprise Design Thinking Report - IBM
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Enterprise Design Thinking Report - IBM
A Forrester Total Economic Impact Study Commissioned By IBM February 2018 The Total Economic Impact Of IBM s Design Thinking Practice How IBM Drives Client Value And Measurable Outcomes With Its Design Thinking Framework Table Of Contents Executive Summary 1 Key Findings 1 TEI Framework And Methodology 3 Isolating IBM Design Thinking s Business Impact 4 Design Early, Design Right 4 Design Thinking s Value Proposition 5 What This Study Is .. And What It Is Not 5 Voice Of The Market 6 Survey Respondent Demographics 6 Awareness Of IBM s Design Thinking Practice 7 Maturity Of Design Thinking Practices 8 Drivers Of Adoption 9 Instrumenting Change 10 Business Impacts 11 Perceptions And Looking To The Future 13 IBM s Client Journey 14 Interviewed Organizations 14 Key Challenges 14 Engaging IBM 15 Key Results 15 Modeling The
project strategy, design, and requirements Resistance to change grows quickly › process excites and › Easily and quickly gather ideas, mock up solutions, test what resonates, and define strategy. › Changes can be accommodated with low to medium costs, though resistance begins to surface. › Very difficult to socialize and get approval ...
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