Transcription of Entrepreneurship - Pearson
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Entrepreneurship - Pearson
New York, NYEntrepreneurshipSUCCESSFULLY LAUNCHING NEW VENTURES SIXTH EDITIONB ruce R. BarringerOklahoma State UniversityR. Duane IrelandTexas A & M 111/16/17 2:39 PMVice President, Business, Economics, and UK Courseware: Donna BattistaDirector of Portfolio Management: Stephanie WallEditorial Assistant: Linda Siebert AlbelliVice President, Product Marketing: Roxanne McCarleyProduct Marketer: Kaylee CarlsonProduct Marketing Assistant: Marianela SilvestriManager of Field Marketing, Business Publishing: Adam GoldsteinField Marketing Manager: Nicole PriceVice President, Production and Digital Studio, Arts and Business: Etain O DeaDirector of Production, Business: Jeff HolcombManaging Producer, Business: Melissa FeimerContent Producer: Yasmita HotaOperations Specialist: Carol MelvilleDesign Lead: Kathryn FootManager, Learning Tools: Brian SuretteContent Developer, Learning Tools: Lindsey SloanManaging Producer, Digital Studio and GLP, Media Production and Development.
Myth 4: Entrepreneurs Should Be Young and Energetic 18 Myth 5: Entrepreneurs Love the Spotlight 19 Types of Start-Up Firms 19 PARTNERING FOR SUCCESS: Partnering with College Students via Campus Ambassador and Campus Rep Programs 20 Changing Demographics of Entrepreneurs 21 Women Entrepreneurs 21 Minority Entrepreneurs 22 Senior …
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