Transcription of Ethical Considerations - SAGE Publications Inc
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6/2/04 4:41 PM Page 53. 5 Ethical Considerations T he consideration of ethics in research , and in general business for that matter, is of growing importance. It is, therefore, critical that you understand the basics of Ethical research and how this might affect your research project. This is especially important if your research involves inter- action with businesses or members of the general community who serve as participants ( , respondents) in your research . There are a range of inter- actions in your research that might occur, including in-depth interviews, focus groups, surveys, or even observing people's behavior.
Ethical Considerations T he consideration of ethics in research, and in general business for that matter, is of growing importance. It is, therefore, critical that you understand the basics of ethical research and how this might affect your research project. This is especially important if your research involves inter-
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