Transcription of Evaluation Models, Approaches, and Designs
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Evaluation Models, Approaches, and Designs
5 Evaluation Models, Approaches, and DesignsBACKGROUNDThis section includes activities that address Understanding and selecting Evaluation models and approaches Understanding and selecting Evaluation designsThe following information is provided as a brief introduction to thetopics covered in these MODELS AND APPROACHESThe following models and approaches are frequently mentioned in theevaluation Objectives approach focuses on the degree to whichthe objectives of a program, product, or process have been achieved. Themajor question guiding this kind of Evaluation is, Is the program, product, orprocess achieving its objectives? The Four-Level Model. This approach is most often used to evaluate trainingand development programs (Kirkpatrick, 1994).
EVALUATION MODELS, APPROACHES, AND DESIGNS—105 the questions involve a program’s “worth.” Four primary approaches include cost analysis, cost-benefit analysis, cost-effectiveness analysis, and return on
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