Transcription of FIFTEEN CASE STUDIES IN - Institute for Public Relations
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FIFTEEN CASE STUDIES IN - Institute for Public Relations
FIFTEEN case STUDIES IN. INTERNATIONAL Public Relations . The Evolution of Public Relations : case STUDIES From Countries in Transition Judy VanSlyke Turk Linda H. Scanlan Editors Endorsed by the Public Relations Division, Association for Education in Journalism and Mass Communications 1999, THE Institute FOR Public Relations . The Institute for Public Relations , University of Florida, PO Box 118400, Gainesville, FL 32611-8400. Phone: 352/392-0280, Fax: 352/846-1122, E-mail: PREFACE. FIFTEEN case STUDIES IN. INTERNATIONAL Public Relations . case STUDIES in international Public Relations are hard to find. We are pleased to present FIFTEEN case STUDIES which we hope you find interesting, informative, and useful. Even when major international disasters occur, it is often difficult to get all the facts needed to prepare a fair and appropriate Public Relations case study. Often the principals involved do not wish to discuss details of the situation for legal and other reasons.
4 Table of Contents Introduction page 7 Public Information Cases Public Communications Campaign for the World Bank Air Pollution Abatement Program in Slovenia
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