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Final Report - Europa

Final Report Guidelines on marketing communications under the Regulation on cross-border distribution of funds 27 May 2021 | ESMA34-45-1244. Table of Contents 1 Executive Summary .. 2. 2 Overview .. 3. 3 Annexes .. 4. Annex I: Feedback Statement .. 4. Annex II: Legislative mandates to develop Annex III: Cost-benefit analysis ..26. Annex IV: Guidelines ..34. 1 Scope ..34. 2 3 Compliance and reporting Status of the guidelines ..36. Reporting requirements ..36. 4 Guidelines on the identification as such of marketing communications ..36. 5 Guidelines on the description of risks and rewards in an equally prominent manner ..37. 6 Guidelines on the fair, clear and not misleading character of marketing communications 38. General Information on risks and Information on costs ..41. Information on past performance and expected future performance.

This Final Report provides an overview of the feedback received through the public consultation and explains how ESMA took this feedback into account. It also contains the final set of Guidelines on marketing communications. Contents Section 2 contains an overview of the document. Annex I provides the Feedback Statement.

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