Transcription of FMCG and retail (e-commerce) REBOOT - Deloitte
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FMCG and retail (e-commerce) REBOOT - Deloitte
FMCG and retail (e-commerce) REBOOTO ctober 202002 Brochure / report title goes here | Section title goes here 03 FMCG and retail REBOOTF oreword 04 Executive summary 07 Realign businesses and business priorities post COVID-19 15 Impact of COVID-19 15 Business priority decisions by FMCG 18 Enhance consumer and shopper experience 21 Customers in India and their expectations from consumer brands 21 Pillars can enable companies to build an experience strategy 23 Build distribution post COVID-19 33 Impact of COVID-19 on existing FMCG and retail distribution 33 How companies are innovating and rebuilding distribution systems post COVID-19 36 Building future-proof distribution channels 42 Omni-channel for expanding reach 45 Trends and innovation in omni-channel retail strategies 46 Critical success factors for omni-channel 47 Operate
consumer landscape. Consumer markets are evolving rapidly with the help of technology in an environment where data is the new oil. In such a highly competitive scenario, the report highlighted that companies could not afford to overlook any aspect of the shopper journey and lag behind in the competitive market. Consumer experience has become more
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