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Framing, Agenda Setting, and Priming: The Evolution of ...

Journal of Communication ISSN 0021-9916. ORIGINAL ARTICLE. Framing, Agenda Setting, and Priming: The Evolution of Three Media Effects Models Dietram A. Scheufele1 & David Tewksbury2. 1 Department of Life Sciences Communication and School of Journalism and Mass Communication, University of Wisconsin Madison, Madison, WI 53706. 2 Department of Speech Communication and Department of Political Science, University of Illinois at Urbana Champaign, Urbana, IL 61801. This special issue of Journal of Communication is devoted to theoretical explanations of news framing, Agenda setting, and priming effects. It examines if and how the three models are related and what potential relationships between them tell theorists and researchers about the effects of mass media.

The Democratic Party soon followed and George Lakoff published Don’t Think of an ... & Gaudet, 1948) and subsequent studies. Media effects were much more complex in nature than previously assumed, they argued, and depended heavily on people’s homogenous networks and their selective ... Sparked by the landmark study by McCombs and Shaw (1972 ...

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