Transcription of GENDER IN SPORTS WRITING BY THE PRINT …
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GENDER IN SPORTS WRITING BY THE PRINT …
The SMART Journal Fall 2007 Volume 4, Issue 1 5 INTRODUCTION Mass media portray the dominant images in societies of the industrialized world and depict life in our society (Creedon, 1998). Media have the potential to shape, change, and re-enforce values and attitudes (Bandura, 1986; Fink, 1998; Kane, Taub, & Hayes, 2000). Many authors have argued sport helped create and now helps uphold a masculine hegemonic order in society, where men occupy positions of power and masculinity is more cherished than femininity ( , Dworkin & Messner, 2002; Sabo & Jansen, 1992; Trujillo, 1991).
The SMART Journal Fall 2007 Volume 4, Issue 1 7 Until recently, Cramer (1994) was the only known researcher to explore female sport journalists’ beliefs and attitudes toward media coverage of women’s sports.
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