Transcription of How to Develop a Strategy Map
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How to Develop a Strategy Map
CGMA TOOLHow to Develop a Strategy Map Introduction 2 The Strategy Pyramid 3 Step 1: Specify an Overriding Objective 5 Step 2: Choose the Value Proposition 6 Step 3: Choose the Financial Strategies 7 Step 4: Choosing the Customer Strategies 8 Step 5: Execute Through the Internal Perspective Strategies 9 Step 6: Plan the Learning and Growth Strategies 10 Validating and Cascading the Strategy Map 11 Conclusion 121 COnTEnTSTwo of the world s most prestigious accounting bodies, the AICPA and CIMA, have formed a joint venture to establish the Chartered Global Management Accountant (CGMA) designation to elevate the profession of management accounting.
Spending and cost control policies in pursuit of product leadership Spending and cost control policies in pursuit of customer intimacy Value Proposition Customer Strategy Table 3: Customer Strategy Chart Those pursuing operational excellence will use competitive prices to retain and add customers, in addition to increasing revenue per customer ...
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