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IMPACT OF SOCIAL MEDIA MARKETING ON …
Page | 1 IMPACT OF SOCIAL MEDIA MARKETING ON PERFORMANCE OF MICRO AND SMALL BUSINESSES dissertation Submitted to D. Y. Patil University, Navi Mumbai, Department of Business management In partial fulfillment of the requirements for the award of the Degree of MASTER OF PHILOSOPHY in BUSINESS management Submitted by SHILPA H. CHHEDA (Enrolment No. ) Research Guide Prof. Dr. R. GOPAL DIRECTOR, DEAN & HEAD OF DEPARTMENT PATIL UNIVERSITY, NAVI MUMBAI, DEPARTMENT OF BUSINESS management July, 2014 Page | 2 IMPACT OF SOCIAL MEDIA MARKETING ON PERFORMANCE OF MICRO AND SMALL BUSINESSES Page | 3 DECLARATION I, hereby declare that the thesis titled IMPACT OF SOCIAL MEDIA MARKETING ON PERFORMANCE OF MICRO AND SMALL BUSINESSES Submitted for the Award of Master of Philosophy (M.)
at D. Y. Patil University,Navi Mumbai, Department of Business Management is my original work and the Dissertation has not formed the basis for the award of any degree, associateship, fellowship or any other similar titles. The material borrowed from other sources and incorporated in the thesis …
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