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Influence of Online Shopping in Consumer Behaviour - IJEMR

ISSN ( Online ): 2250-0758, ISSN (PRINT): 2394-6962 704 Copyright 2017. Vandana Publications. All Rights Reserved. Volume-7, Issue-3, May-June 2017 International Journal of Engineering and Management Research Page Number: 704-710 Influence of Online Shopping in Consumer Behaviour Fazeen Rasheed. M Phil Scholar, Bharathiar School of Management and Entrepreneur Development, Bharathiar University, Coimbatore, Tamilnadu, INDIA Abstract From the past few years, on-line Shopping is the prevalent way of doing dealings in the field of E-Business and is unquestionably going to be the future of Shopping in the human race.

online shopping among the consumers II. LITERATURE REVIEW THEORETICAL FRAMEWORK: ¾ Perception towards online shopping: an empirical study of Indian consumers, ziaulhaq (2012). This study tells that the Consumers are playing an important role in online shopping. The increasing use of Internet by the younger generation in India provides

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  Study, Online, Consumer, Behaviours, Empirical, Shopping, Online shopping, An empirical study, Online shopping in consumer behaviour

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