Transcription of Introduction and measurement statement
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Introduction and measurement statement
1 PURPOSE REMITS March 2013 Introduction and measurement statement Under the BBC s Charter, the Trust must set a purpose remit for each of the BBC s six public purposes: 1. Sustaining citizenship and civil society 2. Promoting education and learning 3. stimulating creativity and cultural excellence 4. Representing the UK, its nations, regions and communities 5. Bringing the UK to the world and the world to the UK 6. In promoting its other purposes, helping to deliver to the public the benefit of emerging communications technologies and services and, in addition, taking a leading role in the switchover to digital television. Each remit has a list of priorities setting out what the BBC needs to do to promote that purpose. The Trust assesses the BBC s performance against this list of priorities every year. Our assessment applies to each of the purpose remits and is conducted through quantitative surveys designed to assess licence fee payers perceptions of how well the BBC is delivering each priority.
STIMULATING CREATIVITY AND CULTURAL EXCELLENCE The Trust should ensure that the BBC ‘enriches the cultural life of the UK through creative excellence in distinctive and original content’ and to ‘foster creativity and
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