Transcription of Introduction to Information Systems - Pearson
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Introduction to Information Systems - Pearson
Introduction to Information 126/11/19 3:44 226/11/19 3:44 PMIntroduction to Information SystemsFourth EditionPatricia WallaceJohns Hopkins 326/11/19 3:44 PMDirector of Product Management: Linea RoweProduct Management Lead, IT/MIS: Marcus SchererProduct Manager, IT/MIS: Becca GoldenSenior Analyst, HE Global Content Strategy, IT/MIS: Allie D AprileAnalyst, HE Global Content, Careers & Professional: Bridget DalyManager Content HE, Careers & Professional: Jenifer NilesDirector, Digital Studio & Content Production: Brian HylandDigital Producer: Tanika HendersonSenior Digital Producer: Jaimie NoyManaging Content Producer: Jennifer SargunarContent Producer (Team Lead): Faraz Sharique AliAssistant Content Producer: Rudrani MukherjeeManager, Rights & Permission, Higher Education: Annette LinderCover Designer: SPi GlobalCover Photo: Khanthachai C/Shutterstock.
ix Brief Contents 1Inform ation Systems and People 1 2Information Systems and Strategy 30 3Information and Communications Technologies: The Enterprise Architecture 60 4Databases and Data Warehouses 92 5Information Systems for the Enterprise 127 6Developing a Digital Presence: Websites, Social Media, and Mobile Apps 161 7Business Intelligence and Analytics …
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