Transcription of MARKETING STRATEGY ON DIFFERENT STAGES PLC AND …
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MARKETING STRATEGY ON DIFFERENT STAGES PLC AND …
International Journal of MARKETING , Financial Services & Management Research_____ ISSN 2277- 3622 , No. 3, March (2013) Online available at 121 MARKETING STRATEGY ON DIFFERENT STAGES PLC AND ITS MARKETING IMPLICATIONS ON FMCG PRODUCTS DR. NEETU SHARMA ASST. PROF. COMMERCE AND MANAGEMENT DEPARTMENT OF COMMERCE CAREER COLLEGE, BARKATULLAH UNIVERSITY BHOPAL ( ) _____ ABSTRACT "The world of fast moving consumer goods is possibly the hardest, cruelest and disciplined industries all them all: The sheer science, and extraordinary thought, the investment in consumer and competitor analysis for truly focused market orientation, the value validity and constancy of MARKETING knowledge determines market share, profitability and survival.
International Journal of Marketing, Financial Services & Management Research_____ ISSN 2277- 3622 Vol.2, No. 3, March (2013)
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