Transcription of Mosaic USA - Experian
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Mosaic USA - Experian
Product GuideMosaic USAYour customer segmentation solution for consistent cross-channel marketingProduct GuideMosaic USAPage 2 | Experian Marketing ServicesWe broke down the consumer landscape into digestible segments packed with insightsExperian s Mosaic USA is a household-based consumer lifestyle segmentation system that classifies all and neighborhoods into 71 unique types and 19 overarching groups, providing a 360-degree view ofconsumers choices, preferences and ground breaking classification system paints a rich picture of consumers and their socio-demographics,lifestyles, behaviors, and culture. Through Mosaic , we provide marketers with the most accurate andcomprehensive view of their customers, prospects, and USA offers a common customer language to define, measure, describe and engage target audiencesthrough accurate segment definitions that enable more strategic and sophisticated conversations withconsumers.
Experian’s Mosaic® USA is a household-based consumer lifestyle segmentation system that classifies all U.S. households and neighborhoods into 71 unique types and 19 overarching groups, providing a 360-degree view of consumers’ choices, preferences and habits.
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