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OUTSOURCING AS A MODERN MANAGEMENT …

AUTEX Research Journal, Vol. 4, No4, December 2004 AUTEX 228 OUTSOURCING AS A MODERN MANAGEMENT STRATEGY. PROSPECTS FOR ITS DEVELOPMENT IN THE PROTECIVE CLOTHING MARKET Ma gorzata Koszewska Technical University of Lodz, Institute of World Economy and Textile Marketing ul. eromskiego 116 Lodz Poland; e-mail: Abstract OUTSOURCING is a very successful and increasingly popular enterprise MANAGEMENT strategy. The aim of this article is to analyse prospects for OUTSOURCING development in the protecive clothing market. The author attempts to present OUTSOURCING as a very successful competitive tool and a way of strengthening a given firm s position in the protective clothing market, especially in the face of growing competitive pressures and progressing globalisation. Keywords OUTSOURCING , protective clothing market, MANAGEMENT strategy OUTSOURCING as an enterprise MANAGEMENT strategy in the face of globalisation and growing competition In the literal sense, OUTSOURCING denotes utilisation of external resources.

AUTEX Research Journal, Vol. 4, No4, December 2004 ' AUTEX http://www.autexrj.org/No4- 2004/0114.pdf 229 pressures and progressing …

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