Transcription of PACKAGING DEFINITIONS - Euromonitor International
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PACKAGING DEFINITIONS - Euromonitor International
I PACK TYPE DEFINITIONS Euromonitor International 2013 ii List of Contents DATA TYPE DEF INITIONS ..1 PACKAGING SALES CHANNELS ..1 Retail/Off-Trade ..1 PACKAGING VOLUME ..1 Unit Re tail/Off-Trade Uni t Volume .. 1 Foodse rvi ce/On-Trade Uni t Volume .. 1 Total Uni t Volume .. 1 Product Volume ..2 Re tail/Off-Trade Product Vol ume .. 2 Foodse rvi ce/On-trade Product Volume .. 2 Total Product 2 PACKAGING CLASS ..2 Pri ma ry Pa cka ging .. 2 Se condary Pa ckagi ng .. 3 PACK TYP E DEFIN TOTAL Flexible PACKAGING ..5 Aluminium 5 Blis te r and Strip Pa cks .. 5 Fle xi ble Aluminium/Pape r.
that is most closely associated with the product. Below we give some guidance on how to identify which pack type is the primary packaging for different industries. For packaged foods this is the branded packaging that the consumer sees on the shelf in the store. This
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