Poultry integration & brand positioning …

Poultry integration & brand positioning Presentation to Market Commentators 23 July 2013 Contents 2 Astral at a glance Astral s integration Operational overview Astral s consumer brands Market participation Strategic focus 3 Astral at a glance Astral at a glance 4 Market information Listed | April 2001 Year end | 30 September JSE ticker | ARL Listed exchange | JSE Main Board / Consumer / Food and Beverages / Food Producers Sub sector | Farming & Fishing Market cap | billion as at 18 July 2013 NAV | per share (March 2013) 0200040006000800010000120001400016000200 1/04/012001/07/012001/10/012002/01/01200 2/04/012002/07/012002/10/012003/01/01200 3/04/012003/07/012003/10/012004/01/01200 4/04/012004/07/012004/10/012005/01/01200 5/04/012005/07/012005/10/012006/01/01200 6/04/012006/07/012006/10/012007/01/01200 7/04/012007/07/012007/10/012008/01/01200 8/04/012008/07/012008/10/012009/01/01200 9/04/012009/07/012009/10/012010/01/01201 0/04/012010/07/012010/10/012011/01/01201 1/04/012011/07/012011/10/012012/01/01201 2/04/012012/07/012012/10/012013/01/01201 3/04/012013/07/01 Astral Share Price (Cents) Largest producer of broiler chicks in South Africa Second largest in number of chickens processed Represented in 4 Southern African countries In excess of 11 000 full-time and contract employees 7 0

Contents 2 Astral at a glance Astral‟s integration Operational overview Astral‟s consumer brands Market participation Strategic focus

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  Poultry, Integration, Brand, Positioning, Poultry integration amp brand positioning

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