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Progressing to become a leader - PBF

Progressing to become a leader Progressing to become a leader WHAT IS A BUSINESS PLAN? 1 Table of Contents 1. WHAT IS A BUSINESS PLAN? .. 4 Who is the Audience? .. 4 Content .. 4 Presentation .. 5 2. 4 BIG FAT BUSINESS PLAN LIES .. 6 Strategic Planning Process .. 7 3. STATEMENT OF CONFIDENTIALY AND NON-DISCLOSURE .. 8 4. EXECUTIVE SUMMARY .. 9 Business Description .. 9 What type of business is it ( manufacturing, consulting, reselling, services)? .. 9 Products and Services .. 9 The Market .. 10 Competition .. 10 Main Competitors .. 11 Operations.

4 BIG FAT BUSINESS PLAN LIES 6 2. 24 BIG FAT BUSINESS PLAN LIES With the economy spiralling downward, now is the worst possible time to neglect business planning. People do it because they lose track of the fundamentals.

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