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Quantitative Analysis for Management TWELFTH EDITION

Quantitative Analysis for Management TWELFTH EDITION GLOBAL EDITION Charles Harwood Professor of Management Science Crummer Graduate School of Business, Rollins College Professor of Information and Management Sciences, Florida State University Professor of Decision Sciences, University of Houston-Clear Lake Associate Professor of Management Sciences, University of Houston-Downtown PEARSON Boston Columbus Indianapolis New York San Francisco Upper Saddle River Amsterdam Cape Town Dubai London Madrid Milan Munich Paris Montreal Toronto Delhi Mexico City S o Paulo Sydney Hong Kong Seoul Singapore Taipei Tokyo CONTENTS { PREFACE 13 CHARTER 1 Introduction to Quantitative Analysis 19 Introduction 20 What Is Quantitative Analysis ? 20 Business Analytics 21 The Quantitative Analysis Approach 22 Defining the Problem 22 Developing a Model 22 Acquiring Input Data 23 Developing a Solution 23 Testing the Solution 24 Analyzing the Results and Sensitivity Analysis 24 Implementing the Results 24 The Quantitative Analysis Approach and Modeling in the Real World 26 How to Develop a Quantitative Analysis Model 26 The Advantages of Mathematical Modeling 27}

Quantitative Analysis for Management TWELFTH EDITION GLOBAL EDITION Charles Harwood Professor of Management Science Crummer Graduate School of Business, Rollins College

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