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Quantitative research : Important issues pertaining to research methodology & analysis strategy Helene Muller 1 Quantitative research : Important issues pertaining to research methodology & analysis strategy Outline Quantitative research Where does Quantitative research slot in in the bigger research picture? The survey research design in Quantitative research Questionnaire design Reliability and validity Analysis strategy: options explained by means of examples Example 1 (1 variable, categorical) Example 2 (2 variables, categorical) Example 3 (2 variables, continuous, different measures) Example 4 (2 variables continuous, same measure) Example 5 ( 2variables, continuous and categorical) 2 Quantitative research : Important issues pertaining to research methodology & analysis strategy Concepts in Quantitative research 3 Concept 1: Where does Quantitative research slot in within the research Process?
Quantitative Research: Important issues pertaining to research methodology & analysis strategy Outline Quantitative research – Where does Quantitative Research slot in in the bigger Research picture? – The survey research design in quantitative research
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