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Risk Attitude Scales: Concepts, Questionnaires, …

BERND ROHRMANN Risk Attitude Scales: Concepts, Questionnaires, Utilizations Project Report University of Melbourne/Australia - January 2005 == Available at == Abstract While risk behavior has been studied intensely and a large number of risk perception studies are available , far less research exists regarding people's mind-sets towards risk-taking, , risk attitudes , such as, risk propensity and risk aversion. These can be conceptualized as two poles of a one-dimensional Attitude towards risk-taking but also as two separate concepts. It is widely assumed that people differ considerably in their Attitude towards risks , ranging from cautiousness to risk-seeking and even pleasure in risk-taking. However, there is no convincing evidence that this presumed dimension is a general trait (rather than a state, or a domain-specific Attitude , , distinct for physical, financial, or social risks people may encounter).

BERND ROHRMANN Risk Attitude Scales: Concepts, Questionnaires, Utilizations Project Report University of Melbourne/Australia - January 2005 == Available at www.rohrmannresearch.net ==

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