sa CODE OF MARKETING PRACTICE

SA code OF MARKETING PRACTICE November 2014 This code of MARKETING PRACTICE has been signed and agreed to by the following industry associations whose members are also members of the MARKETING code Authority: SAMED (South African Medical Device Industry Association); NAPM (National Association of Pharmaceutical Manufacturers); SAAHA (South African Animal Health Association); IPASA (Innovative Pharmaceutical Association of South Africa); SMASA (Self Medication Manufacturers Association of South Africa); PHARMISA (Pharmaceuticals Made in South Africa); SALDA (Southern African Laboratory Diagnostics Association) For the MARKETING and promotion of medicines, medical devices and in vitro diagnostics SA code OF MARKETING PRACTICE 2014 Page 2 of 55 Version Control Form First version for implementation 2010 Date for implementation October 2010 Version 1: Updates proposed by SMASA, PIASA, SAMED, SALDA, Update according to ABPI, and EFPIA, IFPMA, EUCOMED July 2012 Version 2: Change health products to medicines, IVD, medical devices; moved definitions to end of

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