Sample Outlines At Your Service Credit Union - SCMS

Sample Outlines 1 At your Service Credit Union Strategic Plan outline 2011-2012 Strategic Initiative 1 Membership Growth Objective: To continue a steady increase in our membership base from 43,065 to 47,000 by year end 2012 for an overall increase of 9%. Strategy 1: Improve product / Service offerings and quality of Service to increase member retention. Tactical Action Plan 1: Establish member Service / loan call center Tactical Action Plan 2: Modify / simplify draft accounts down to two account types Tactical Action Plan 3: Redevelop term share certificate program geared towards short term certificates with additional member options Strategy 2: Introduce new member Service oriented products to increase Hispanic membership growth. Tactical Action Plan 1: Establish a bilingual website / bilingual internet banking Tactical Action Plan 2: Introduce a quarterly or semi-annual training workshop for the Hispanic population new to the United States Strategy 3: Develop new strategies and products to increase youth membership.

Sample Outlines 1 At Your Service Credit Union Strategic Plan Outline 2011-2012 Strategic Initiative 1 – Membership Growth Objective: To continue a steady increase in our membership base from 43,065 to 47,000 by year end 2012 for an overall increase of 9%.

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