Transcription of Search Engine Optimization - SEObook
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Search Engine Optimization AARON MATTHEW WALL Search Engine Optimization Book Aaron Matthew Wall 150 Caldecott Ln #8 Oakland Ca 94618 (401) 207-1945 3 Table of Contents SEO Tools 8 Picking a Product 8 Picking a Domain Name 9 Domain Registration & Hosting 9 Analytics 10 Keyword Selection 10 Page Optimization 10 Home Page Optimization 11 Site Optimization 11 Registering With Directories 12 Link Building 13 When Algorithm Changes Occur 14 Common SEO Abuse Techniques 15 Appearing Natural 15 Social Considerations 16 Closing Tips 16 SEO as a Standalone Product 20 The Social Elements of Relevancy
keeps up with the SEO industry every day (at least, not when I first wrote this one). Another example: In 2002, I created a SEO “worst practices” directory. To this day, nobody else has made a site like it. It earned me thousands in the first year with a marketing budget well under $100.
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