Transcription of :SOCIAL PSYCHOLOGY
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:SOCIAL PSYCHOLOGY
: social PSYCHOLOGY Australian & New Zealand Edition SAUL KASSIN STEVEN FEIN HAZEL ROSE MARKUS KERRY ANNE McBAIN LISA A. WILLIAMS social PSYCHOLOGY social PSYCHOLOGY Australian & New Zealand First Edition SAUL KASSIN STEVEN FEIN HAZEL ROSE MARKUS KERRY ANNE McBAIN LISA A. WILLIAMS CENGAGE Learning social PSYCHOLOGY : Australian and New Zealand edition 1st Edition Saul Kassin Steven Fein Hazel Rose Markus Kerry Anne McBain Lisa A Williams Publishing manager: Dorothy Chiu Senior publishing editor: Fiona Hammond Senior developmental editor: Jessica Brennan Senior project editor: Nathan Katz Cover design: Emilie Pfitzner Text design: Norma Van Rees Editor: Pete Cruttenden Permissions/Photo researcher: Miriam Allen Proofreader: James Anderson Indexer: Russell Brooks I Julie King Art direction: Danielle Maccarone Cover.
PART 3 SOCIAL INFLUENCE 166 The self-concept 40 5 ATTITUDES 167 CULTURAL DIVERSITY: Affective forecasting The study of attitudes 168 across cultures 43 CULTURAL DIVERSITY: Implicit humour attitudes CULTURAL DIVERSITY: Social comparisons in New Zealand 49 around the world 172 Self-esteem 55 Persuasion by communication 176
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