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STRATEGIC MANAGEMENT CONCEPTS AND

1 2 STRATEGIC MANAGEMENT CONCEPTS AND CASES: A COMPETITIVE ADVANTAGE APPROACH by Fred R. David, Professor of MANAGEMENT Francis Marion University Florence, South Carolina Forest R. David, Author STRATEGIC Planning Consultant Ocean Isle Beach, North Carolina Meredith E. David, Assistant Professor of Marketing Baylor University Waco, Texas * JOIN HUNDREDS IN ADOPTING THE 17TH EDITION * AVAILABLE FOR USE IN CLASSES JANUARY 2, 2019 * SEE MANY GREAT REASONS BELOW TO ADOPT THE 17TH EDITION FOR THE SPRING 2019 SEMESTER * CONTACT DR. FRED DAVID WITH ANY QUESTIONS * THANK YOU!

Aug 17, 2018 · nies, organizations, and governmental bodies also use this text as a management guide. Eric Seiden, an MBA student that recently used this text wrote the following: Dear Dr. David: I am in the midst of my MBA at Adams State University here in Colorado. I’m 7 of 12 classes in with a 4.0 average.

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