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StRategic ManageMent Sixteenth edition concepts and cases

Fred R. DavidFrancis Marion UniversityFlorence, South CarolinaForest R. DavidStrategic Planning ConsultantSixteenth editionBoston Columbus Indianapolis New York San Francisco Amsterdam Cape Town Dubai London Madrid Milan Munich Paris Montr al Toronto Delhi Mexico City S o Paulo Sydney Hong Kong Seoul Singapore Taipei TokyoStRategic ManageMent concepts and casesA Competitive AdvAntAge 122/10/15 6:40 PMVice President, Business Publishing: Donna BattistaEditor-in-Chief: Stephanie WallAcquisitions Editor: Daniel tylmanEditorial Assistant: Linda albelliVice President, Product Marketing: Maggie MoylanDirector of Marketing, Digital Services and Products: Jeanette KoskinasField Marketing Manager: Lenny ann RaperProduct Marketing Assistant: Jessica QuazzaTeam Lead, Program ManageMent : ashley SantoraProgram Manager.

Grill to Panera Bread and Moe’s Southwest Grill 85 Assurance of Learning Exercise 3F: Develop a Competitive Profile Matrix for Hershey Company 86 Assurance of Learning Exercise 3G: Develop a Competitive Profile Matrix for Your University 86 Mini-Case on CoaCh, inC.: whY aRe The ladies shunning CoaCh? 86 Current Readings 87 Endnotes 87


  Bread, Panera, Panera bread




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