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StRategic ManageMent Sixteenth edition concepts …
Fred R. DavidFrancis Marion UniversityFlorence, South CarolinaForest R. DavidStrategic Planning ConsultantSixteenth editionBoston Columbus Indianapolis New York San Francisco Amsterdam Cape Town Dubai London Madrid Milan Munich Paris Montr al Toronto Delhi Mexico City S o Paulo Sydney Hong Kong Seoul Singapore Taipei TokyoStRategic ManageMent concepts and casesA competitive AdvAntAge 122/10/15 6:40 PMVice President, Business Publishing: Donna BattistaEditor-in-Chief: Stephanie WallAcquisitions Editor: Daniel tylmanEditorial Assistant: Linda albelliVice President, Product Marketing: Maggie MoylanDirector of Marketing, Digital Services and Products: Jeanette KoskinasField Marketing Manager: Lenny ann RaperProduct Marketing Assistant: Jessica QuazzaTeam Lead, Program ManageMent : ashley SantoraProgram Manager: claudia FernandesTeam Lead, Project ManageMent .
Strategic management: concepts and cases—a competitive advantage approach / Fred R. David, Francis Marion University, Florence, South carolina, Forest R. David, Strategic Planning consultant.—Sixteenth edition.
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